Mickayla Roan, Director at BeaconOne Healthcare Partners, recently presented at the 22nd Semi-Annual Medical Device Coverage & Reimbursement Conference hosted by Q1 Productions in Chicago. Her presentation, “Beyond FDA Clearance: How to Develop a Reimbursement Strategy That Sets Your Product Up for Success,” emphasized the importance of taking a strategic, integrated approach to coding, payment, and coverage decisions as exemplified through case studies sharing her experience with clients developing:
- AI- and software-based technologies
- Durable medical equipment (DME)
- Implantables
- Diagnostics
Mickayla underscored the importance of understanding how choices in one area of reimbursement can significantly influence opportunities and outcomes in others. The session also highlighted the value of incorporating reimbursement considerations early in the product lifecycle, helping organizations avoid downstream barriers to adoption and commercial success.
The conference featured a broad range of discussions spanning coding, coverage, and payment strategy, as well as appeals, prior authorization, Medicare Advantage, digital health, and international innovation pathways. The event brought together industry leaders, payers, consultants, and manufacturers, creating valuable opportunities to exchange perspectives and explore solutions to the challenges shaping today’s reimbursement landscape. The conference provided a valuable forum for sharing perspectives, building new connections, and discussing strategies to navigate the increasingly complex and evolving reimbursement environment.